A user visits your website, likes the product, adds it to their cart, and leaves right at the checkout stage. This scenario happens millions of times every day in the e-commerce world. Cart abandonment continues to be one of the most frustrating problems in almost all industries because users are already so close to buying. With the right strategies, it is possible to recover a significant portion of these losses. In this article, we will discuss step-by-step what cart abandonment is, how it can be prevented, and how lost carts can be recovered.